About Me

Lucknow/Ghaziabad, UP, India

Rise of the Middle Class !


Often I wonder why India is so impoverished, where almost 25% people are below the poverty line. Then I realise that all the struggles that people endure in their rise to the Middle Class status is quickly forgotten and they greed for the coveted 'rich' status ! I want to stress that it's middle class which holds the key to the 'Developed' India and it should be sensible in squandering money. Rather, our 300 million plus 'middle' class can indulge in effective utilisation of money by initiating social objectives. Starting schools managed by society, for the destitute children is one such case.
Being honest is the key! The electricity crises looming large can be tamed if we become a little more tolerable of the heat and the cold ! Or if we remember to switch off heavy power consuming appliances in time! Water usage should be monitored too!
Times have changed, one cannot neglect the possible scenarios in future!

2 comments:

Unknown said...

hey man nice to see that there are people still alive on earth who r concerned with issues gripping india and not letting it become a developed nation

Anonymous said...

WHENEVER I hear foreigners talking about the Indian "middle class", I wonder what they mean.

Much of the attention about economic reforms has focused on this group, which may be sociological but is not entirely logical. The conventional wisdom is that this middle class is some 300 million strong — larger than the entire domestic market of the US.In my view,purchasing power of middle class in india is more than any upper class limits of many developed nations.

Today's economic mythology sees this new Indian middle class as ripe for international consumer goods. Our television channels and glossy magazines overflow with ads of foreign brand-name products from BMWs cars to Ray-ban sunglasses. This is why Kellogg's rushed in with their cornflakes; Pepsi got official with cricket players like Dhoni, to endorse their softdrinks with Desi-Style(Lungi with JUDITH LEIBER)and Johnny Walker Black Label scotch has become an Indian brand, not just one purveyed by smugglers. It was once said that more bottles of Johnny Walker Black Label were sold in India than were distilled in Scotland: now the joke may literally come true..

What is the prime concern for India ?